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We are glad that artificial intelligence helped you get your attention on Lake Woerthersee. Admittedly, the pictures are not bad. But for your real personal experience, you have to visit Lake Woerthersee yourself. Experience insights and views that cannot (yet) be generated artificially.

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Wörthersee AI experience 2

Wörthersee reprompted

The world of AI is fast moving. Last week, Midjourney announced the new version V5 for its image generation algorithm and so we updated our AI clip and used the first insights from the YouTube ad campaign to improve the story structure. What do you think about it? Do the new images look more realistic?

First purely AI-based tourism advertising campaign.

Woerthersee Tourism and ContentKumpanei.com cooperate on innovative AI video advertising campaign.

Woerthersee Tourism CEO Roland Sint and Daniel Gollner of ContentKumpanei.com teamed up to develop the first video ad campaign using AI technology. ChatGPT generated the story and voiceover, while AI tools like Dall-E, Midjourney and Bluewillow produced the images.

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